Burger King’s Royal Perks loyalty program offers enticing rewards for breakfast enthusiasts. Members earn Crowns, the program’s currency, with every purchase at participating U.S. Burger King restaurants. For every $1 spent on eligible transactions, customers receive 10 Crowns, which can be redeemed for free menu items.
The program extends beyond breakfast, allowing members to accumulate Crowns throughout the day. Royal Perks provides additional benefits, such as double Crowns during a member’s birthday month and the ability to upsize certain items at no extra cost. These perks aim to enhance the overall dining experience for loyal Burger King customers.
Royal Perks differentiates itself from typical loyalty programs by focusing on customer preferences. The rewards system is designed to offer flexibility and value, allowing members to redeem Crowns for a variety of menu items. This approach encourages repeat visits and fosters a stronger connection between Burger King and its patrons.
Understanding Royal Perks
Royal Perks is Burger King’s loyalty program that rewards customers for their purchases. Members earn Crowns on eligible transactions and can redeem them for menu items and exclusive offers.
What Are Royal Perks?
Royal Perks is Burger King’s customer loyalty program designed to reward frequent customers. Members earn Crowns, which are loyalty points, for their purchases at participating Burger King restaurants. The program offers several benefits, including the ability to redeem Crowns for menu items, access to exclusive deals, and special perks like free daily upsizes on select items.
Royal Perks members also enjoy double Crowns during their birthday month, allowing them to accumulate rewards faster. The program aims to enhance the customer experience by providing personalized offers and incentives for continued patronage.
How to Sign Up
Signing up for Royal Perks is a straightforward process. Customers can join the program through multiple channels:
- BK App: Download the Burger King mobile app and create an account
- Website: Visit the official Burger King website and register
- In-restaurant: Ask a team member for assistance at participating locations
To complete the sign-up process, users need to provide basic information such as name, email address, and phone number. Once registered, members can start earning Crowns immediately on their purchases.
Earning Crowns
Royal Perks members earn Crowns on eligible transactions at participating Burger King restaurants. The earning structure is simple:
- 10 Crowns for every $1 spent
- Applicable on up to three eligible transactions per account, per day
- Valid for purchases made through the BK App, bk.com, or in-restaurant using a 6-digit code
Members can earn Crowns on most menu items, including breakfast, lunch, and dinner options. Special promotions may offer bonus Crowns on select items or during specific periods, allowing members to accumulate rewards faster.
Redeeming Crowns
Redeeming Crowns is a flexible process that allows members to choose from various menu items. To use Crowns:
- Open the BK App or visit bk.com
- Browse available rewards in the “Redeem Crowns” section
- Select desired items and complete the order
Redemption options typically include popular menu items like Whoppers, fries, and beverages. The number of Crowns required varies based on the item’s value. Members can also combine Crowns with cash payments for added flexibility.
Royal Perks offers exclusive deals and limited-time offers for members, providing additional ways to maximize the value of earned Crowns. These special promotions are regularly updated, encouraging members to check the app or website frequently for new opportunities.
Exclusive Offers and Benefits
Burger King’s Royal Perks loyalty program provides members with a range of exclusive benefits and special offers. These perks are designed to enhance the dining experience and reward frequent customers with additional value.
Daily Perks
Royal Perks members enjoy daily benefits that add extra value to their orders. Members can upsize one menu item for free each day, choosing from fries, drinks, hash browns, or coffee. This daily perk allows customers to get more food or a larger beverage at no additional cost.
The program also offers opportunities to earn bonus Crowns through exclusive promotions. These bonus Crowns accumulate faster, allowing members to reach reward thresholds more quickly. By taking advantage of these daily perks, loyal customers can maximize their savings and enjoy more of their favorite menu items.
Birthday Bonus
Royal Perks celebrates members’ birthdays with special rewards. While specific details may vary, birthday bonuses typically include free menu items or significant discounts on popular products. These birthday offers are often valid for a limited time around the member’s birth date.
Members may receive notification of their birthday bonus through the BK app or email. To redeem the birthday reward, customers usually need to place an order through the app or present their account information at the restaurant. This personalized touch helps Burger King build stronger connections with its loyal customers.
Members-Only Offers
Royal Perks provides access to exclusive deals and promotions not available to the general public. These offers may include discounts on specific menu items, combo meal deals, or limited-time promotions on new or seasonal products.
Members can find these exclusive offers within the BK app or through email notifications. Some promotions may require a minimum purchase or be limited to certain locations or time periods. By regularly checking for new offers, Royal Perks members can save money on their favorite Burger King meals and try new menu items at discounted prices.
These members-only deals often change, providing fresh incentives for customers to return and engage with the brand frequently. This strategy helps Burger King maintain customer loyalty and drive repeat visits.
Rewards and Menu Items
Burger King’s Royal Perks program allows members to earn and redeem Crowns for a variety of menu items. The system offers flexibility in reward choices and special perks for popular selections.
Redeeming Rewards for Menu Items
Royal Perks members earn 10 Crowns for every $1 spent on eligible transactions. These Crowns can be redeemed for a range of menu items. Popular options include:
- 250 Crowns: Small fries or soft drink
- 400 Crowns: Whopper Jr. or cheeseburger
- 750 Crowns: Whopper or Original Chicken Sandwich
Members can redeem Crowns through the BK App or website. The redemption process is straightforward, allowing customers to select their desired reward at checkout.
Rewards are typically available within 24 to 48 hours after a purchase. This quick turnaround ensures members can enjoy their earned perks soon after their visit.
Special Rewards for Top Picks
Burger King offers exclusive rewards for its most popular menu items. The Whopper, a signature burger, is often featured in special promotions.
Members may find opportunities to earn bonus Crowns when purchasing a Whopper or Double Whopper. These promotions encourage loyal customers to try different variations of their favorite items.
The Impossible Whopper, a plant-based alternative, is also included in the rewards program. This inclusion caters to vegetarian members and those looking to explore meat-free options.
Royal Perks occasionally features limited-time offers on seasonal menu items. These promotions give members a chance to try new products at a discounted Crown rate.
Upsizing and Personalization Options
Burger King’s Royal Perks program offers members exclusive benefits for customizing and upgrading their orders. These perks allow customers to get more value and tailor their meals to their preferences.
Free Upsize Benefits
Royal Perks members enjoy a free daily upsize on select menu items. This perk applies to fries, drinks, and hash browns. Members can supersize their side or beverage at no extra cost once per day. For example, a medium fry can be upgraded to a large, or a small drink can become a medium.
The upsize benefit refreshes daily, giving loyal customers ongoing value. This perk is available for both in-restaurant and mobile orders. Members simply need to activate the offer in the BK app or mention it when ordering at the counter.
Customizing Orders with Crowns
Royal Perks uses “Crowns” as its loyalty currency. Members earn 10 Crowns for every $1 spent on eligible purchases. These Crowns can be redeemed for personalized menu items and add-ons.
Popular Crown redemptions include:
- Extra cheese or bacon on sandwiches
- Upgrading to premium sides
- Adding a dessert to a meal
The BK app allows members to easily track their Crown balance and redeem rewards. Customization options vary by location and menu availability. Members can also access exclusive offers and deals through the program, further enhancing their ability to personalize orders.
Digital Advantages
Burger King’s digital offerings enhance the breakfast loyalty program experience. Members gain access to convenient online ordering, delivery options, and an improved mobile app experience.
Online Orders and Delivery
Royal Perks members can easily place breakfast orders online through the Burger King website or mobile app. This allows for customization of menu items and saves time during busy mornings. Delivery is available in many areas, bringing fresh breakfast items directly to customers’ homes or offices.
Loyalty program participants earn Crowns on all eligible digital and delivery orders. This encourages repeat purchases and rewards frequent breakfast customers. Special promotions often provide bonus Crowns for online and delivery orders, increasing the value for Royal Perks members.
BK App and Digital Experience
The Burger King mobile app serves as a hub for Royal Perks members. Users can track their Crown balance, redeem rewards, and access exclusive breakfast deals through the app. The digital menu showcases breakfast offerings with high-quality images and detailed descriptions.
App users benefit from features like saved favorite orders and payment methods for quicker checkouts. Push notifications alert members to limited-time breakfast promotions and new menu items. The app also allows for easy location of nearby Burger King restaurants and provides operating hours information.
Digital ordering through the app enables customization options not always available when ordering in-store. This gives Royal Perks members more control over their breakfast choices and dietary preferences.
Joining the Community
Burger King’s Royal Perks program offers members more than just rewards. It creates a vibrant community of loyal customers who engage with the brand and each other in exciting ways.
Loyalty Challenges and Engagements
Royal Perks members can participate in special challenges to earn bonus Crowns. These challenges may include visiting Burger King a certain number of times in a week or trying new menu items. During promotional periods, members can earn double or triple Crowns on purchases.
The BK app notifies members of limited-time offers and exclusive deals. Royal Perks sometimes features games or quizzes where members can test their Burger King knowledge for extra rewards.
Members also get early access to new menu items before the general public. This exclusive preview allows loyal customers to be the first to try and provide feedback on upcoming offerings.
Sharing Experiences and Feedback
Royal Perks encourages members to share their Burger King experiences. The program often prompts customers to rate their visits or review new menu items through the app.
Members can leave comments and suggestions directly through the Royal Perks platform. This feedback helps Burger King improve its offerings and service.
The program occasionally features member spotlights, showcasing loyal customers and their favorite menu combinations. This creates a sense of community among Royal Perks members.
Social media integration allows members to share their rewards and achievements with friends. Burger King sometimes runs hashtag campaigns, encouraging members to post about their experiences for a chance to win prizes.